Introducing Angela DiMarco

Angela, a pure entrepreneur at heart, has founded UPC Creative Services (formally The Thirsty Creative Group), FindUniquelyU.com, Phenom Publishing, and the mothership Uniquely Phenom Collaboration (UPC).

Prior to entrepreneurship, Angela spent her formative years working at some amazing advertising agencies in NYC, including Draft Worldwide, Digitas, and RAPP, the design firm C3, Inc., DiMassimo Brand Advertising, and Saatchi & Saatchi X. Over many late nights, Angela helped in creating on-brand, effective work across all mediums for American Express, Verizon, Merck-Medco, AOL, Real Simple Magazine, Virgin Mobile USA, The New York Times, The Plaza Hotel and Mercedes-Benz, gaining invaluable experience working on these huge national brands.

It was with a desire to work directly with clients as partners, an intuitive knack for solving strategic and visual challenges, and the passion to help small businesses grow that Angela left the world of big agencies and began collaborating with like-minded creative entrepreneurs. In 2010, Angela laid the foundation for The Thirsty Creative Group, a unique agency platform that is equal parts traditional freelance and white-labeled creative services. Angela has sat as the Executive Creative Director for small agencies with big clients and has led diverse teams and vendor partners in building meaningful brand experiences for customers. She has created beautiful brand identities and designed successful marketing initiatives for inspiring clients such as Scholastic, Medpod, Nikon, Performance Physical Therapy, HarborOne Bank, Helen Keller International and Canon.

In 2017, Angela went client-side and joined Visiontron, a manufacturer of crowd control products, as their first in-house Director of Branding & General Marketing. She rebranded the nearly 60-year-old company, created their massive website showcasing over 200 products, and has led her team in implementing a robust marketing strategy. 

The pandemic though has led her to get back to her passion of wanting to help “the little guy” by making corporate-level guidance accessible to those who long to reinvent themselves. The original intention was to become a brand coach. But Angela soon realized that there are so many people who offer this type of assistance, and so many people who may not know such services exist. As such, FindUniquelyU.com was born.

FindUniquelyU.com is an uncommon commonplace that brings opportunity for teachers and students with the core essence of finding and nurturing that unique, differentiating factor and value proposition, and shining a light on it as a personal brand. Angela has been known throughout her career as the “Connector” and FindUniquelyU.com is the ultimate platform for her to bring people together who can spark ideas and set dream-achieving action into motion.

In November 2022, with co-collaborator Dana Sardano, Angela co-founded Phenom Publishing. She received her BA in Visual Communications at SUNY Farmingdale and has since been creating compelling commercial art for clients in the marketing/advertising industry. As Phenom Publishing’s Chief Creative Officer, Angela collaborates with Phenom’s authors to create a design for their books that expresses the promise and premise of the experience the reader will have between the covers.

In January 2023, Dana and Angela, having had fallen in love with working with their authors, decided to consolidate the companies to create the parent company Uniquely Phenom Collaboration. They are on a mission to invest their time, energy, and resources into those who invest in themselves with storysharing opportunities to connect, collaborate, and grow.

The “ladies” co-host the hilarious, authentic, and insightful weekly podcast Going Commando with Angela & Dana. If you want to get to know the peeps behind the magic, definitely check it out on YouTube or your favorite podcast app.

Genre: Non-Fiction, Personal Memoir  |  Published on January 1, 2023

Uniquely U. Update #52

The Birth of a Bright-Eyed Entrepreneur

“[In Update 52] Angela reveals herself without inhibition. We sense the palpability of her sensitivity, her care for others, and her desire to help them succeed.  We can feel her angst and the insecurity of her inner child holding on for dear life as her warrior spirit takes over with fierce determination. These 52 updates are a true window into the evolution of Angela’s soul and each update gives us a greater glimpse into her star power and creative genius.”
~ Dana Sardano

Great ideas for businesses are a dime a dozen. Those who entertain those ideas bring a little more value to the table. But those that go all in and bring an idea to fruition—well, those are one in a million. Join Angela DiMarco as she bravely opens every closet and cupboard to share her open-hearted journey of starting up Uniquely U. By sharing in its origin story, you will witness the birth of a bright-eyed, first-time entrepreneur as she fumbles, stumbles, and gets back up again to launch a new kind of company fitting for our current new kind of world.

Uniquely U. Update #52 is a compilation of emails written over the course of a year and a half sent by Angela DiMarco, Founder and CEO of FindUniquelyU.com to her earliest supporters with the intention of sharing her adventures in starting up a business, but more so, this story provides the reader with a peek into the mind of a true visionary as she finds her sea legs.